Ajman 2030 Vision Launch Event for VVIPs
Event Services, 2023-Present
CLIENT
Ajman Executive Council
PROJECT OWNER
ATÖLYE Dubai
TYPE OF WORK
Concept Design,
Consultancy
Concept Design, Consultancy
Working with ATOLYE, we brought the Ajman 2030 Vision document to life in an event attended by 300 guests, including VVIPs and Media representatives.
Through visuals, storytelling, and event design, we showcased the vision's potential and its focus on empowering the people of Ajman.
Challenge
To design a launch event that clearly explains the Ajman 2030 Vision for VVIPs and media, ensuring they grasp the core message in a celebratory atmosphere
To craft an immersive experience for the launch event of Ajman 2030 vision, driven by a dedicated commitment to reconnect, recap, and vividly articulate the essence of our transformative vision
To design a launch event that clearly explains the Ajman 2030 Vision for VVIPs and media, ensuring they grasp the core message in a celebratory atmosphere
Design Principles Guiding the Experience
Design Principles Guiding the Experience
Starting with a thorough analysis of the vision document, we set the design principles aligned with its objectives.
These principles, along with established ground rules, then informed the development of the event concept.
Starting with a thorough analysis of the vision document, we set the design principles aligned with its objectives.
These principles, along with established ground rules, then informed the development of the event concept.
Design Principles Guiding the Experience
Starting with a thorough analysis of the vision document, we set the design principles aligned with its objectives.
These principles, along with established ground rules, then informed the development of the event concept.
User Journeys
User Journeys
To gain deeper user understanding, we created detailed user journeys and flowcharts for each stakeholder group (Gov, VVIPS, and media)
Carefully crafted zones guided guests through the event space. Each area offered a distinct experience, allowing visitors to explore at their own pace.
To gain deeper user understanding, we created detailed user journeys and flowcharts for each stakeholder group (Gov, VVIPS, and media)
Carefully crafted zones guided guests through the event space. Each area offered a distinct experience, allowing visitors to explore at their own pace.
User Journeys
To gain deeper user understanding, we created detailed user journeys and flowcharts for each stakeholder group (Gov, VVIPS, and media)
Carefully crafted zones guided guests through the event space. Each area offered a distinct experience, allowing visitors to explore at their own pace.
3D Designs
3D Designs
To fully visualize the event experience, we collaborated with the production designer and interior designer from ATOLYE to create detailed 3D models of the chosen venue.
To fully visualize the event experience, we collaborated with the production designer and interior designer from ATOLYE to create detailed 3D models of the chosen venue.
3D Designs
To fully visualize the event experience, we collaborated with the production designer and interior designer from ATOLYE to create detailed 3D models of the chosen venue.
Event Consultancy
Event Consultancy
Working closely with the production team and the client, we made sure everything fits into the event space and the vision reflected well through the experience areas.
Working closely with the production team and the client, we made sure everything fits into the event space and the vision reflected well through the experience areas.
Event Consultancy
Working closely with the production team and the client, we made sure everything fits into the event space and the vision reflected well through the experience areas.
300
Attendees
4
Activations
2
Languages
We developed a clear and engaging narrative for the Ajman Vision document. This straightforward approach helped everyone to grasp the vision, resulting in strong buy-in.
We developed a clear and engaging narrative for the Ajman Vision document. This straightforward approach helped everyone to grasp the vision, resulting in strong buy-in.
300
Attendees
4
Activations
2
Languages
We developed a clear and engaging narrative for the Ajman Vision document. This straightforward approach helped everyone to grasp the vision, resulting in strong buy-in.